You: “I’m busy Brad, why would I want to read your blog?”
Me: “Because the purpose of my blog is to share my 12+ years of copywriting experience to help you, dear marketer/writer/PR person, be more successful.”
My idea of success is:
- More click throughs to your landing pages, Website etc.
- More calls to set up an appointment with a salesperson
- More placements of your juicy stories in magazines, newspapers and such
- More downloads of your bait pieces…
…for the purpose of filling your leads pipeline and closing more sales.
If that goal speaks to you, take a moment to read a post or two or three. Jot down your comments and let us all benefit from the synergy of our cumulative experiences.